Billion dollar state budget shortfalls. Fundraising struggles. Donor fatigue. It all adds up to a challenging economic environment, particularly for non-profit organizations looking to raise funds.
Today more and more organizations (somewhere around 1.2 million, according to the Internal Revenue Service) are competing for funding dollars, and that number is steadily increasing.
Non-profit organizations often share our Shaklee values, and many are looking to expand their approach to raising funds. Many are looking to partner in new ways—ways that are aligned with their services. They need consistent revenue streams to fund programs. They want greater visibility, and ways to spread their message to new audiences.
This is where our efforts and Shaklee come in.
Here’s how it works. Have you ever bought a product and seen various causes marketed right along side the brand name of a product? Or bought a product because you knew that a portion of profits from that sale would benefit a cause you care about? A recent study (the 2009 Global Edelman Goodpurpose™ Study) found that two out of three people say they would switch brands if another brand of similar quality supported a good cause.
People want their purchases to count towards making a difference.
We’re happy to announce that Shaklee has created a way to do just that. A non-profit organization can “ride alongside” Shaklee in ways never before possible. And to support us to help non-profits with fundraising, there are a wealth of new tools (listed below) which have also been added to the new beta Library on MyShaklee.com.